To open the Kaboom Animation Festival with a bold artistic statement, Mean Genius collaborated with renowned digital media artist Motomichi Nakamura to produce a breathtaking projection-mapped installation. This large-scale display transformed urban surfaces into a living, dynamic canvas, immersing festival-goers in a visual spectacle that redefined the cityscape. Projection mapping is a cutting-edge technique that uses light and motion to breathe new life into static environments. By seamlessly blending art and technology, this installation captivated audiences, illustrating the potential of digital media to enhance public spaces and create unforgettable experiences.
This project showcased the power of projection mapping to turn city streets into immersive storytelling platforms. As Mean Genius continues to push the boundaries of experiential design, we remain committed to bringing bold, interactive visuals to cities worldwide—proving that the streets are our canvas, and the possibilities are endless.